Client projectWebsite for a creator growth partner

Shadow Alchemy

A brand that works in the shadows, shown so that it cannot be forgotten.

The website of a company that builds income systems for online creators and is paid a share of the revenue. Dark, cinematic, told through scrolling like a story. Designed and written from scratch, in English, for creators worldwide.

Type
Client project
Role
Design, code and launch
Scope
Website, Insights section, calculator, application form
Year
2026
Stack
Next.js
Open the site
The site in motion, recorded without editing.

Starting point

A company that stays behind the scenes needs a website that steps on stage for it.

Shadow Alchemy works behind the scenes: the creator stays in the foreground and the company builds everything around them. An offer like that is abstract and easy to mistake for one more marketing agency. The site had to make a creator understand within seconds what they get, believe this is a serious partner, and want to apply.

What the site had to do

  • An abstract service understood in one sentence
  • A mood that sets the brand apart from marketing agencies
  • Applications from creators who actually have an audience

The decisions,one by one.

Shadow Alchemy: One sentence and one image

One sentence and one image

The first screen says everything it needs to: turn your audience into a structured income system without changing what you create. Beside it a glowing golden structure of connected blocks shows that system literally. Smoke and darkness in the background set the tone of the whole brand from the first second.

  • The promise and its condition in one headline
  • An illustration that explains the service without words
  • Two ways on: start, or see how it works
Shadow Alchemy: The offer told through scrolling

The offer told through scrolling

Instead of a list of services, the site walks a creator through the stages: offer, conversion, monetisation paths. Each stage is one word, one frame and one sentence. At the end stands the pricing model that settles the doubts: the company earns only when the creator does.

  • Each stage has its own frame and its own pace
  • Five monetisation paths to browse in one place
  • Pricing shown outright: nothing upfront, a share of revenue
Shadow Alchemy: Anonymity as the signature

Anonymity as the signature

A company that does not show its face usually loses trust. Here it became the style: backlit silhouettes, the outline of a figure in smoke, the line "Building behind the scenes". The About page tells the founder's story without showing him, which is exactly why it stays in the mind.

  • Silhouettes and light instead of portraits
  • The brand story written in the first person
  • A consistent mood on every page
Shadow Alchemy: Content and a tool that qualify creators

Content and a tool that qualify creators

The Insights section answers the questions creators type into Google, such as how many followers it takes to earn on Instagram. The calculator lets them turn their own audience into revenue. The application form asks about audience size, so the company talks to the people it can actually help.

  • Articles written around creators' questions
  • A calculator as a page of its own
  • A form that segments applications from the start

Under the bonnet,the part nobody sees.

Code
Next.js, written from scratch, no template
Motion
A narrative driven by scrolling
Content
An Insights section with articles
Languages
English

Your projectgets the same treatment.

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